Martin
Blaine Robert Design is a Malaysia-based luxury interior design firm known for bespoke residential and commercial solutions across Southeast Asia. We enhanced their digital presence and attracted high-net-worth individuals in Malaysia. Through a comprehensive strategy spanning social media, website branding, SEO, SEM, and marketing campaigns, we effectively positioned the brand in the luxury market. Over three years, our approach delivered a 5000x return on investment, leveraging brand-building, market insights, and digital penetration strategies to drive sustained growth.
Tags
SEO-Optimized Content Writing
Social Media Management
client
Service
reach
Year
2018
Impact
Concept
We built upon Blaine Robert Design’s luxury image in our creative concepts and website design, using their brand colours, fonts, and minimalist styling to create a consistent visual identity and tone. To enhance their digital brand presence in Southeast Asia and the UAE, we deployed a comprehensive SEO strategy for content development, boosting their digital SERP rankings.
Challenge
Given Blaine Robert Design’s status as a luxury design firm, we wanted to create content that would resonate with local audiences who valued both Western-leaning interior design principles and local Southeast Asian flair. As such, we translated premium interior design sensibilities and tips into localised content that fit the regional Southeast Asian and Malaysian consumer base, touching on topics that resonated with them.
