Olipop
We managed the creative execution for Singapore’s premier annual boxing event, Fightfest, ensuring real-time updates for posters and digital screens leading up to each match.
Tags
Logo Design
Key Visuals
client
Service
identity
Year
2020
Impact
Concept
Our creative direction captured the spirit of competition, endurance, and community. Striking visuals and dynamic layouts enforced the event’s intensity and brand prestige, creating a charged experience from pre-event marketing to the final bell.
Challenge
Working under tight deadlines, we strategised a visual identity that resonated with an international audience and delivered high-quality visuals across digital and physical collateral.
